• Product Guru Supplier Focus | Into the world of Club Belmont and the Luxury Alcoholic Beverage market

    At Product Guru we are proud to support a growing community of small independent suppliers. We list products across all FMCG and gifts categories and we like to share the stories behind them. Our latest...
  • All about the trends: do I need to jump on-board to grow?

    A quick look around the supermarket shelves and you’ll find more high-protein products on the shelves than you can shake, well, a protein shaker at! If protein flapjacks, protein cereal, protein...
  • Direct to Consumer vs Retail: what’s best for my brand?

    The decisions you make about how to get your product to market are vital to your success. At first glance, the benefits of DTC seem countless. Your barriers to entry are low - if you can create a website...
  • The Truth about Product Guru

          “Is it genuinely free?” “I love the idea, but I think it will take me too much time…” “Will you charge me a fee when I sell my product?” We...
  • Selling to Retailers | Top Tips to approach Retail Buyer

    When a major retailer lists your products, it can be the turning point for your business growth by being suddenly exposed to a much larger audience. However, for many aspiring entrepreneurs, the major...
  • Winning your peak season

    Most product companies have their “season”; that one time in the year that you really have to maximise your sales to hit your targets. For many this is Christmas, but whatever it is for you,...
  • Introducing new products: improving your chances of hitting the shelves

    Introducing a new product is challenging, especially when you don’t have the resources of a multinational. Thousands of new products are launched each year in the UK but only a fraction of them are...
  • The rise of craft

    Walk through the aisles of a supermarket or High Street store and at first glance you might be forgiven for thinking that not much has changed; the same global brands dominating most categories. But look...
  • Product Discovery: Putting your products in front of buyers [Infographic]

    In today’s tech-savvy retail environment, while the customer experience has continued to evolve with the rise of mobile commerce, social commerce, and in-store innovation, the approach to building...
  • NEW YORK BABY!

    We are very excited to launch our Product Guru special offer – A trip for two to NEW YORK! Yes, that’s right, the place of the Empire State Building, Central Park, the Statue of Liberty and...
  • Making the most of trade shows

    Trade shows. A necessary evil (and effective way to blow your kids college fund)? Or a great way to meet new customers and grow your business? Possibly a bit of both; it’s always great to get your...
  • How to approach Retail Stores to sell your products

    How to approach a retail store with a view to them stocking your products very much depends on the retailer and the nature of your products, but I’ve listed a few general pointers based on my own...
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