• Introducing new products: improving your chances of hitting the shelves

    Introducing a new product is challenging, especially when you don’t have the resources of a multinational. Thousands of new products are launched each year in the UK but only a fraction of them are...
  • The rise of craft

    Walk through the aisles of a supermarket or High Street store and at first glance you might be forgiven for thinking that not much has changed; the same global brands dominating most categories. But look...
  • Product Discovery: Putting your products in front of buyers [Infographic]

    In today’s tech-savvy retail environment, while the customer experience has continued to evolve with the rise of mobile commerce, social commerce, and in-store innovation, the approach to building...
  • Product Guru: 2018 Finalist - Start Up of the Year @ Tech by Retail Week

    Last week Product Guru attended the Retail Week Tech awards London; the most important two-day festival in retail technology, showcasing the most innovative and disruptive solutions in the sector. Product...
  • NEW YORK BABY!

    We are very excited to launch our Product Guru special offer – A trip for two to NEW YORK! Yes, that’s right, the place of the Empire State Building, Central Park, the Statue of Liberty and...
  • Product[Guru]Watch - August/September

    It has been a busy and exciting month at Product Guru HQ! After months of preparation, we’ve launched our product discovery platform. We are live and the rate of signing up has been incredible. Suppliers...
  • What makes a product Retail Ready

    Many retailers have guidelines or criteria that suppliers must meet to be eligible to supply them. This is almost always the case for large national retailers, but can apply to some smaller and specialist...
  • How to pitch to large retailers

    As many of you will know pitching your products to a large retailer can be very different from pitching to a smaller independent. I’ve had experience of pitching to a lot of them, so I thought I...
  • Making the most of trade shows

    Trade shows. A necessary evil (and effective way to blow your kids college fund)? Or a great way to meet new customers and grow your business? Possibly a bit of both; it’s always great to get your...
  • How to approach Retail Stores to sell your products

    How to approach a retail store with a view to them stocking your products very much depends on the retailer and the nature of your products, but I’ve listed a few general pointers based on my own...
  • Top 5 things to consider before approaching a retail buyer

    I’ve yet to meet an under-worked buyer. An independent retail buyer will likely wear a number of hats; potentially looking after sales, IT, general management and the staff as well as buying. At...
  • Making Products Discoverable

    The Problem It isn’t easy being a product manufacturer. And it isn’t easy being a retail buyer. And it definitely hasn’t been easy for the right buyers to find the right suppliers. Until...
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